As part of our creative exploration process, we enjoy imagining and carrying out fictional projects, designed as real-life case studies.
These exercises allow us to test new ideas, refine our style, and demonstrate how a consistent visual identity can transform a brand’s image.
We have brought together three internal projects imagined around very different sectors and worlds: a plant shop, an Asian restaurant, and a home repair service.
The goal? To create a unique identity for each one, adapted to different media, with the same attention to detail.
Botta is a brand designed for a plant store.
We worked on:
Logo design with custom typography and graphic elements inspired by nature,
Fresh and organic color palette,
Elegant typographic combination,
Printed materials: labels, bags, packaging, with a clean layout and balanced contrasts.
Yumi Sora showcases the richness of Asian cuisine through delicious bowls and original drinks. We worked on:
A sleek logo with strong visual impact,
A colorful palette evoking freshness and dynamism,
Media: menus, lunchboxes, packaging.
Yerly Maintenance offers rapid response for small jobs and various repairs. A clear and legible logo,
printed materials such as business cards and vehicle stickers for optimal visibility in the field.
Identities that tell a story, your story. Take a look at our projects, concrete solutions that make a difference.