design | website | shop
Ma-Gravure
Creation of an e-commerce site for a craftsman engraver in Fribourg
Website redesign
Ma-Gravure wanted to modernize its e-commerce site to showcase its products more effectively and provide better navigation for its customers.
We proposed a streamlined site, highlighting its various products and the strengths of its service.
With a clear, easy-to-understand structure, the new site makes the store easier to navigate.
The home page has been designed to give a detailed description of the company and its services, ensuring greater credibility.
The site’s content has been designed to be intuitive and structured, with a
hierarchy of key information, enabling site visitors to grasp important
at a glance.
Shop
The previous version of the site only allowed orders to be placed using a form. We proposed the implementation of an online payment system to simplify the ordering process.
We integrated the Zahls payment tool into the store. This Swiss platform securely supports several payment methods. Thanks to this integration, it is no longer necessary to send an invoice manually for each order, and the purchasing process is simplified.
Users can find out the amount of their order at any time, and pay with a single click. Process times are reduced, and customers can now simply wait for their orders to arrive.
The filter system has been redesigned to be more intuitive and comprehensive.
We’ve implemented a logical and dynamic product variation system, allowing live visualization of changes on the product image, as well as any price differences.
The store features many different items and variations. We have therefore adapted the personalization options for each item on a case-by-case basis. Some specific products, available only as custom orders, have a dedicated order form.
An item recommendation system has been added to suggest related or similar items.
